Nolita Fashion

Why pay over $2,000 for an off the rack suit when you can have a supremely crafted bespoke suit, made right here in Nolita? Second generation tailor and designer, Scott Wasserberger learned the craft early. Scott's father, Arty taught him at an early age the value of classical, well-made garments. Seeing his son's penchent for rebel-rousing when Dad was at work, Arty began taking Scott to work with him at an early age. From there, he caught the passion of bespoke design. Eventually taking over his father's design and tailoring business in Brooklyn, Scott had a vision and changed paths. Four years ago, SEW (for Scott Evan Wasserberger) opened on Mott Street in Nolita and hasn't looked back.

A long, narrow shop with both walls tastefully lined with SEW creations of suits, sportscoats, vests, shirts and more, you instantly feel you've found an oasis from the fashion quagmire. Entering the store, you're instantly greeted with warm smiles and helpful, passionate- but not pushy staff. More often than not, Scott is there and sometimes his father Arty is as well- truly a New York character that will leave you smiling. There are some ready-to-wear items available on display and illustrate the sampling of great design, tailoring, cloths, colors and detail in which to choose from in a bespoke garment. Virtually every detail will be carefully designed just as you like it with . Have something in mind you can't find? Run it by them, chances are good they can make it for you. For those who truly care about fine craftsmanship, tremendous style and great value- SEW is a can't miss.

One of the newer lines is the woman's "Boyfriend Shirt", which has been extremely popular. Made in a variety of colors and styles, there's enough variety for the most discriminating buyers to leave happy.

As for trends, Scott sees greater interest in grey's and silver's over blue's for traditional suits and sportscoats, particularly with the younger buyers who view the traditional navy blue as too conservative.

Other trends are that velvet jackets are in the early stages of coming back as are rounded collars for dress shirts. Vests, particularly vintage styles have regained their popularity but are being worn casually in less traditional ways.

Since the downturn in the economy over the last two years, buyers have tended to stick with basics and have bought less whimsical or occasional items. According to Scott, the tide is beginning to turn as people are feeling the need to break-out.

Whether buyers are looking to stick with supremely crafted traditional items or looking to add that "rockstar" item to their wardrobe, SEW is an excellent boutique to explore.